Community preservation corp.

a quest for structural clarity

ia + ux wireframes


This lending company’s decade-old website was full of outdated information and a confusing UX 


A robust content audit and revamped IA helped replace redundacies with a clear user flow


Design Director @
Suka Creative


Ideation process

A cluttered navigation needed a clear terminology and page structure to guide users to relevant information.

cpc process
cpc process


Visual solution

Redefined IA, intuitive navigation and bold calls-to-action allowed content to be consumed in short buckets.

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